With nearly 160 years of service, we’re honored to be your life insurance carrier of choice. When your clients need death benefit protection, discover the integrity of the Pacific Life difference and put our commitment to excellence to work for you.
Carrier Of Choice
The Power of Pacific
Life insurance is a long-term promise. Here are some important reasons to consider PL Promise from Pacific Life.
FLYER
Financially Solid
Pacific Life At A Glance
Your client’s life insurance policy is only as solid as the company behind it. See a snapshot of our highlights and achievements.
FLYER
Our Numbers Tell the Story
The Pacific Difference
We put YOU at the center of what we do. This means we answer to our policyowners—not shareholders, allowing us to focus on the long-term and develop financial solutions that evolve with the times and your needs.
FLYER
Strength. Performance. Protection.
Pacific Life Ratings
Recognized as a leader in the financial services industry with nearly 160 years of experience, Pacific Life attributes its success to a commitment to long-term stability, growth, and outstanding customer service. This commitment is reflected in our consistently high ratings received from the rating agencies.
Financial Ratings and Service Awards
#1 in Life Insurance Distribution Partner Satisfaction
The JD Power 2026 U.S. Life & Annuity Distribution Partner Experience Study measures independent financial professionals’ satisfaction with the company whose products they sell. Visit jdpower.com/awards for more details.
Best Overall
Life Insurance Company of 2026
Pacific Life named Best Overall Life Insurance Company by Forbes Advisor for 2026. Valentine, A. "8 Best Life Insurance Companies of 2026." Forbes Advisor, January 7, 2026.
Ethisphere Institute's World's Most
Ethical Companies®
Pacific Life has been named one of the 2026 World's Most Ethical Companies® by the Ethisphere Institute based on the Ethisphere Institute’s Ethics Quotient®. “World’s Most Ethical Companies” and “Ethisphere” names and marks are registered trademarks of Ethisphere LLC.
Not yet contracted with Pacific Life, have a question, or want to learn more about PL Promise life insurance products?
Reach out to your Broker General Agency (BGA) or contact us directly at:
PL Promise Sales Desk
(888) 900-9777
LynInternalSales@PacificLife.com
For contracted BGAs and producers, access Producer Bay (login required).
¹Forbes Advisor “Best Life Insurance Companies 2024”: https://www.forbes.com/advisor/life-insurance/best-life-insurance-companies/?award=best-life-insurance-companies-awards-2024-pacific-life. Published 1/11/22. Forbes Advisor is not an affiliated company of Pacific Life Insurance Company.
²The COMDEX is a composite score of the four independent raters of financial strength (A.M. Best, Fitch, Moody’s, and Standard & Poor’s). The COMDEX rates life insurance companies on a scale of 0 to 100, with 100 being the highest rating. As of August 1, 2024. For current ratings, visit www.PacificLife.com. COMDEX is not an affiliated company of Pacific Life Insurance Company.
³VitalSales Suite, a product of EbixExchange. As of August 1, 2024. EbixExchange is not an affiliated company of Pacific Life Insurance Company.
⁴From 2018-2025, Ethisphere Institute named Pacific Life one of World’s Most Ethical Companies based on its compliance and ethics program, corporate citizenship, culture of ethics, corporate governance, and leadership, innovation, and reputation: https://www.pacificlife.com/press-releases/pacific-life-named-one-of-worlds-most-ethical-companies-for-ninth-consecutive-year.html. Ethisphere Institute is not an affiliated company of Pacific Life Insurance Company.
⁵From 2017–2023 Dalbar Insurance Service Award Winner for Consistent focus on improving the policyowner experience: https://dalbar.com/Awards/Winners/75. Dalbar is not an affiliated company of Pacific Life Insurance Company.
⁶Newsweek “America’s Best Customer Service Companies 2022”: https://www.newsweek.com/americas-best-customer-service-2022/services-insurance. Newsweek is not an affiliated company of Pacific Life Insurance Company.